Tracking the ad buys -- American Crossroads and DSCC in Kentucky

08/25/2010 01:27 PM

The conservative group Crossroads Grassroots Policy Strategies has made a $57,568 ad buy in the Lexington market alone for Aug. 25 to Aug. 30.

The group is a 501©4 and a sister organization to American Crossroads, which was created  under section 527 of the IRS and founded by former White House senior adviser Karl Rove, who advises the organization on an unpaid basis. Former Republican National Committee chair Mike Duncan of Kentucky chairs the organization.

Crossroads Grassroots Policy Strategies began airing ads aimed at Democratic U.S. Senate candidate Jack Conway on Wednesday morning across the state.

In the Lexington market, the group will be airing $25,325 worth of the ads on WKYT-Channel 27, the CBS affiliate. That works out to be 39% of the total buy. The ads will air during the news broadcasts, Oprah Winfrey, Wheel of Fortune and CBS Sunday morning as well as $1,000-per-ad spots during primetime shows such as Navy NCIS, NCIS Los Angeles, Criminal Minds and the Mentalist, according to the public ad file at WKYT.

The Democratic Senatorial Campaign Committee has made an even larger buy in the Lexington market. But those ads won’t begin until Oct. 5. Thanks to the documents in the public ad file at WKYT, here’s the broadcast schedule of ads the DSCC will run during the last month of the election in support of Conway:

  • Oct. 5-11: $67,476 in Lexington, $27,665 just at WKYT
  • Oct. 12-18: $67,915 in Lexington, $27,845 at WKYT
  • Oct. 19-25: $98,768 in Lexington, $40,495 at WKYT
  • Oct. 26-Nov. 1: $127,139 in Lexington, $52,125 at WKYT

In addition, U.S. Rep. Ben Chandler, the Democrat from Versailles, bought $8,671 this week in the Lexington market, which covers the 6th congressional district.

Files for his Republican opponent, Andy Barr, weren’t available. Barr just announced his first commercial on Wednesday. Chandler has been on the air for much of August.

CORRECTION: An earlier version of this post incorrectly stated that American Crossroads also goes by the name Crossroads Global Policy Strategies. While they have some cross-over of leadership, they are two separate entities.

- Ryan Alessi


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