In first ad of 2015 governor's race, Heiner introduces himself as 'outsider'

06/06/2014 01:06 PM

Republican candidate for governor Hal Heiner, the Louisville developer and former mayoral candidate, is beginning his TV campaign to introduce himself to GOP voters starting with a commercial during this Saturday’s Belmont Stakes.

The ad will air in two key markets to reach Kentucky Repubicans outside of Louisville, where Heiner is best known from his 2010 run for mayor and his time as metro councilman. It will air in the Lexington and Bowling Green markets, said campaign spokesman Joe Burgan. But Burgan declined to say how much the initial ad buy was worth so as not to reveal the campaign’s strategy.

He said the spot, which shows Heiner in the horse barn on his Jefferson County farm, while air for “a good while” beyond Saturday.

“People from across Kentucky have told me how Frankfort has forgotten them — no new ideas, no new jobs,” Heiner says during the spot.

And perhaps underscoring just how unpopular President Barack Obama is among Republican primary voters, Heiner pledges he will challenge Obama’s “job killing regulations.”

Heiner and running mate K.C. Crosbie represent the first ticket to advertise in next year’s governor’s race. They are likely to face at least Agriculture Commissioner James Comer and his yet-to-be named running mate. Comer is expected to make his decision about running for the GOP nomination by the fall.

Since announcing in March, Heiner has been traveling the state six days a week most weeks.

The campaign soon will release an app to track Heiner’s campaign stops using push pins in Kentucky cities, Burgan said. That could come as early as next week, he said.

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