How the new Kentucky Lottery CEO plans to grow the lotto beyond $1 billion

07/04/2017 10:00 AM

A mere three-weeks as the CEO of the Kentucky Lottery Tom Delacenserie has lofty goals which include growing the lotto past $1 billion and sending more money to fund education.

Delacenserie comes to Kentucky by way of the Florida Lottery. He beat out some 800 other candidates for the role, and replaces Arch Gleason, who died last year shortly after announcing his retirement.

“A lot of it is attention to detail, taking care of the little things” Delacenserie said of improving revenue at the lottery.

“I think there’s a short-term goal and a long-term goal,” he continued. “The short term goal is to make the experience of selling a lottery ticket for our retailers and buying a lottery ticket for our customers more enjoyable. One of the ways we can do that is through vending machines.”

Long-term, Delacenserie said he wants to look at increasing distribution through new retailers, with the goal being to increase the customer base.

Watch the full interview with Delacenserie below with discussion including how the Florida lotto grew from $2 billion to $6 billion, and how that model could work in Kentucky.

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