NBC to televise Breeders Cup Challenge Series
04/21/2014 09:08 PM
It was announced today that NBC has agreed to televise 18 of the best Breeders’ Cup Challenge races from top race tracks in the U.S.
The “Breeders’ Cup Challenge Series: Win and You’re In”™ consists of 11 telecasts on NBC and NBCSN and features 18 “Win And You’re In” races. Winners of these races automatically qualify for a spot in the Breeders’ Cup World Championships at Santa Anita Park this fall.
“The Challenge Series is an excellent vehicle to provide fans with a clear path to the World Championships in the fall,” said Craig Fravel, Breeders’ Cup President and CEO. “We are very pleased to expand our partnership with NBC Sports Group to televise the best races from the top tracks in the country and utilize the unique assets of a broad and diverse media leader such as Time Inc. to provide a variety of custom advertising content under the banner of the Breeders’ Cup brand.”
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