Bru's Views: Boxing needs to be less greedy
05/05/2015 08:00 PM
Floyd Mayweather told ESPN’s Stephen A Smith that he would give Manny Pacquiao a rematch. If it ever happened, I’m sure it would go on pay-per-view and make a boat load of money. Mayweather-Pacquiao 1 brought in around 400 million in gross revenues…that’s more than the super bowl. And all that money is good in the short-term…but has anyone thought about what is best for the sport? No, of course not.
Boxing used to be one of the most popular sports in America…now it’s a niche sport. Name 2 fighters besides Pacquiao, Mayweather and Klitschko…..you know why you cannot? because Boxing is not on your radar. Yes, Pacquiao and Mayweather will each earn better than 100 million for their fight, but how about all the hundreds and thousands of boxers who are scraping by for 75 bucks a match..not counting expenses. What about the next generation of boxing fans who never get to see the stars of their sport because 100 bucks is too much for their parents to plunk down for a 1 hour fight. If boxing officials truly cared about their sport, they would put some of these marquee events on free tv. Not all, just some. Short term you lose revenue.
Long term..you help the interest in your sport grow. You introduce Boxing to potential customers and fans. The NFL could make a Guh-zillion dollars putting the super bowl on Pay Per view…Same for Baseball and the World Series, or college hoops with the NCAA Tournament. That won’t happen because it’s short-sighted. Boxing should take a page from their book. I know there are weekly Friday night fights on NBC Sports Net., But think about the interest a high profile fight would generate Saturday at 8pm on ESPN, FOX, or, hey, since it’s my commentary, even CN2 Sports.
People would be buzzing, and the sport just might grab the interest of some future champion. That’s my story and I’m sticking to it.
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